![]() ![]() What they are is hunks of buster bar shell and it adds a nice fun chocolate factor to the whole blizzard. I have to pick and say these are not fudge chunks like you see in the picture, no no no. Just good old fashion, fresh peanut halves floating all over the place.Ģ) the choco "chunks". No chocolate, no sugar, no honey roasting anything. I can't remember the last time I had regular plain peanuts in my ice cream. I just want to know how it tastes, and it tastes fun! I know I expect too much sometimes, but I really like when the blizzard of the month is unique, and the buster bar blizzard definitely qualifies for two big reasons.ġ) The peanuts. It's not like they ever look like their picture, so I'm not worried about that. "It allows you to get out of your rut.And here's what mine actually looks like. "If you can get a mini, it's not just the financial risk is down, but the risk of the meal being dissatisfying is reduced," he said. Still, some restaurants may sell it as a chance to sample new menu items, says strategist Hooper, which may generate sales gains and repeat visits. There's also the risk snack-sated diners will spend less as they trade down to cheaper mini-sizes. "Especially in the U.S., unlike other countries, consumers have gotten used to super-size me," Mesirow's Swonk says. More than 70 million Americans weigh in as obese, according to data from the Centers for Disease Control and Prevention. Serving less-hearty helpings may turn off customers who still want big meals. The world's biggest restaurant chain is testing $1.99 chicken bites at some sites in Detroit and has promoted Angus snack wraps, about half the size of the deluxe burger of the same name, to lure diners during mid-afternoon downtimes. McDonald's Corp., which hawks several 700-calorie burgers, is also experimenting with how to scale back. Many restaurants serve entrees that clock in at 2,000 calories - or about an entire day's recommended intake - so mini-foods can help balance out the bill of fare, said Dennis Lombardi, executive vice president at restaurant consultant WD Partners in Dublin, Ohio. Snacks of that size may help put fat-wary customers at ease as they scan menus for an afternoon bite, especially now that more chains are revealing calorie counts on display cases in an effort to be more transparent. copied with 100-calorie Cheetos and Doritos. Restaurants are following the lead of foodmakers, who debuted the concept about seven years ago at supermarkets, selling 100-calorie snack packs of Oreos and Chips Ahoy cookies, says Todd Hooper, a restaurant strategist at Kurt Salmon in New York. "At the end of the day, they're unable to pass on the increases to consumers as higher prices, so they're downsizing meals," she said. Shrinking the snacks lets restaurateurs sell for less without sacrificing profitability, said Diane Swonk, chief economist at Mesirow Financial Inc. Dairy Queen, which also debuted a smaller milkshake this month, expects its ice cream costs to jump more than 10 percent this year. World food prices rose to almost a record in April as grain costs advanced, leading to price hikes for basics like eggs, meat and sugar. Surging ingredient costs are putting restaurant margins under increasing pressure. ![]() "That has helped our operators protect their margins." ![]() "Consumers are willing to pay a little bit of a premium for the mini Blizzard," Keller said. unveiled the "petite" line of mini cupcakes, whoopie pies and lemon squares for $1.50 each the junior lemon square has 120 calories, compared with 490 for Starbucks's lemon pound cake.ĭownsized desserts make diners feel better about tacking a treat onto a full meal, and restaurants can make more money off them by charging higher prices, said Michael Keller, chief brand officer for Dairy Queen. With the 7-ounce mini, "you don't feel as guilty," she said.īerkshire Hathaway Inc.'s Edina-based Dairy Queen promoted the baby Blizzards last month, giving diners about half the calories of the small 12-ounce size. "The small is always just a little bit too much," said Jill Glascott, 40, polishing off a Snickers candy-bar mini Blizzard at a Dairy Queen in Chicago last week with her two children. American restaurants infamous for dishing out a day's worth of calories in a single meal are selling cheaper, trimmed-down portions to snag calorie-conscious customers. ![]()
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